Picture language as visual writing: Otto Neurath's Isotype
Henning, M. (2008) Picture language as visual writing: Otto Neurath's Isotype. In: Sublimely Visual: The Art of Text, University of Bristol, England, 5 - 7 September 2008. Available from: http://eprints.uwe.ac.uk/11041
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The Vienna Circle philosopher and sociologist Otto Neurath was a prolific writer or books, journal articles and letters and invented an international picture language known as Isotype. This paper looks in detail at the relationship between this picture language and Neurath’s signature - a cartoon drawing of an elephant. It considers them in relation to other understandings (contemporary to Neurath) of the symbol in art and of the visuality of text, and looks at the pictorial communication that takes place in his correspondence, as other writers draw in response.