A model of departure time choice with latent classes and peak-hour avoidance rewarding
Ben-Elia, E. , Bierlaire, M. and Ettema, D. (2010) A model of departure time choice with latent classes and peak-hour avoidance rewarding. In: 12th World Conference of Transportation Research, Lisbon, Portugal, 11-15 July 2010.
Publisher's URL: http://www.civil.ist.utl.pt/wctr12_lisboa/proceedi...
This paper presents of model of departure time choice based on the notion of a latent preferred arrival time using the peak-avoidance data of the Dutch Spitsmijden project. Spitsmijden involved the use of rewards for encouraging drivers to avoid commuting during the peak-hours. Rewarding (either by money or by Smartphone credits) was investigated in the context of a longitudinal field experiment lasting 13 weeks in which the electronic detection of participants vehicles was used to verify change of behaviour i.e. shift of travelling time. Using 15 minute interval to discrete time, we estimated several choice models to identify the choice of departure time when rewards are provided. We use these interim models to generate starting values for a new modelling framework based on the vehicle detection data to estimate the choice of departure time and assuming a latent preferred arrival time based on a latent class construct. This study is a work in progress and presents interim results.
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