Exploring the link between obesity and advertising in New Zealand

Eagle, L. print, Bulmer, S. print, De Bruin, A. print and Kitchen, P. J. print (2004) Exploring the link between obesity and advertising in New Zealand. Journal of Marketing Communications, 10 (1). pp. 49-67. ISSN 1352-7266

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Publisher's URL: http://dx.doi.org/10.1080/1352726042000207199


Item Type:Article
Uncontrolled Keywords:advertising, obesity, New Zealand
Faculty/Department:Faculty of Business and Law > Department of Business Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Department of Business and Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Bristol Social Marketing Centre
ID Code:13586
Deposited By: Professor S. print Roulstone
Deposited On:22 Nov 2010 12:00
Last Modified:23 Nov 2012 08:04

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