Complex and controversial causes for the "obesity epidemic": the role of marketing communication

Eagle, L., Bulmer, S., Kitchen, P. J. and Hawkins, J. (2004) Complex and controversial causes for the "obesity epidemic": the role of marketing communication. International Journal of Medical Marketing, 4 (3). pp. 271-287. ISSN 1469-7025

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Publisher's URL: http://dx.doi.org/10.1057/palgrave.jmm.5040173


Item Type:Article
Uncontrolled Keywords:marketing communication, obesity
Faculty/Department:Faculty of Business and Law > Department of Business Management
ID Code:13587
Deposited By: Dr K. Stewart
Deposited On:22 Nov 2010 11:57
Last Modified:12 Aug 2013 11:11

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