Marketing communication implications of children's new electronic media use

Eagle, L. , Bulmer, S. and De Bruin, A. (2003) Marketing communication implications of children's new electronic media use. Journal of Marketing Communication, 9 (3). pp. 129-146. ISSN 0265-0487

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Publisher's URL: http://dx.doi.org/10.1080/1352726032000088904


Item Type:Article
Uncontrolled Keywords:Marketing, communication, new electronic media, children
Faculty/Department:Faculty of Business and Law > Department of Business Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Department of Business and Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Bristol Social Marketing Centre
ID Code:13588
Deposited By: J. Crossley
Deposited On:22 Nov 2010 12:08
Last Modified:23 Nov 2012 20:29

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