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'Binge Drinking': A tribal brand for socio-economically disadvantaged young people?

Spotswood, Fiona; Tapp, Alan

Authors

Fiona Spotswood



Citation

Spotswood, F., & Tapp, A. (2010, April). 'Binge Drinking': A tribal brand for socio-economically disadvantaged young people?. Paper presented at 6th International Colloquium, ESADE Business School, Barcelona, Spain

Presentation Conference Type Conference Paper (unpublished)
Conference Name 6th International Colloquium, ESADE Business School
Conference Location Barcelona, Spain
Start Date Apr 9, 2010
End Date Apr 11, 2010
Peer Reviewed Not Peer Reviewed
Keywords binge drinking, tribal brand, socio-economically disadvantaged, young people
Public URL https://uwe-repository.worktribe.com/output/980301
Publisher URL http://www.esade.edu/research/eng/eabis