An empirical description of cycling hot prospects: implications for social marketers tackling travel mode shift

Spotswood, F. and Tapp, A. (2011) An empirical description of cycling hot prospects: implications for social marketers tackling travel mode shift. In: The 2nd World Non-Profit and Social Marketing Conference, Dublin, Ireland, 11-12 April 2011.

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Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:cycling, social marketing, travel
Faculty/Department:Faculty of Business and Law > Department of Business Management
ID Code:13923
Deposited By: A. Lawson
Deposited On:08 Feb 2011 14:07
Last Modified:15 Aug 2013 12:38

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