M Evans
Future marketers: Future curriculum: Future shock?
Evans, M; Nancarrow, Clive; Tapp, Alan; Stone, Merlin
Authors
Clive Nancarrow Clive.Nancarrow@uwe.ac.uk
Professor Emeritus
Alan Tapp Alan.Tapp@uwe.ac.uk
Professor
Merlin Stone
Citation
Evans, M., Nancarrow, C., Tapp, A., & Stone, M. (2002, July). Future marketers: Future curriculum: Future shock?. Paper presented at Academy of Marketing Conference, Nottingham, UK
Presentation Conference Type | Conference Paper (unpublished) |
---|---|
Conference Name | Academy of Marketing Conference |
Conference Location | Nottingham, UK |
Start Date | Jul 1, 2002 |
End Date | Jul 1, 2002 |
Publication Date | Jul 1, 2002 |
Peer Reviewed | Not Peer Reviewed |
Keywords | future, marketers, curriculum |
Public URL | https://uwe-repository.worktribe.com/output/1077443 |
Publisher URL | http://www.academyofmarketing.org/index.php?option=com_content&view=article&id=284&Itemid=221 |
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