New marketing, new marketers?

Tapp, A., Stone, M., Nancarrow, C. and Evans, M. (2002) New marketing, new marketers? In: EMAC Conference, Portugal, 28th-31st May, 2002.

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Publisher's URL: http://www.emac-online.org/r/default.asp?iId=IIFKL


Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:marketing, marketers
Faculty/Department:Faculty of Business and Law
ID Code:13931
Deposited By: H. Carey
Deposited On:09 Feb 2011 13:55
Last Modified:13 Nov 2013 16:26

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