Market segmentation in football clubs: an empirical investigation

Tapp, A. and Clowes, J. (1999) Market segmentation in football clubs: an empirical investigation. In: Proceedings of the European Association of Sport Management Conference EASM, Thessaloniki, Greece,, June, 1999., pp. 66-73 Available from: http://eprints.uwe.ac.uk/13971

Full text not available from this repository

Publisher's URL: http://web.tiscali.it/easmorg/


Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:market segmentation, football clubs
Faculty/Department:Faculty of Business and Law
ID Code:13971
Deposited By: H. Carey
Deposited On:16 Feb 2011 10:01
Last Modified:05 Jan 2017 15:10

Request a change to this item