Collecting sports memorabilia: What are the implications for the marketing activities of football clubs?

Tapp, A., Chadwick, S. and Beech, J. (1998) Collecting sports memorabilia: What are the implications for the marketing activities of football clubs? In: European association of sports management conference , Madeira, Portugal, 30th September - 4th October 1998.

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Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:sports memorabilia, collectiong, marketing, football clubs
Faculty/Department:Faculty of Business and Law
ID Code:13972
Deposited By: H. Carey
Deposited On:16 Feb 2011 09:55
Last Modified:13 Nov 2013 16:49

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