Gendered dynamics of relationship marketing: an initial discussion of the health and fitness sector

Harris, J. and Marandi, E. (2002) Gendered dynamics of relationship marketing: an initial discussion of the health and fitness sector. Managing Leisure - An International Journal, 7 (3). pp. 194-200. ISSN 1360-6719

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Publisher's URL: http://dx.doi.org/10.1080/13606710210163391


Item Type:Article
Uncontrolled Keywords:relationship marketing, health, fitness
Faculty/Department:Faculty of Business and Law > Department of Business Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Department of Business and Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Bristol Social Marketing Centre
ID Code:14085
Deposited By: A. Lawson
Deposited On:16 Mar 2011 15:22
Last Modified:22 Nov 2012 15:46

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