A good theory – But does it work in practice? A critique of the transtheoretical model

Eagle, L. print, Bird, S. print, Tapp, A. print and Spotswood, F. print (2008) A good theory – But does it work in practice? A critique of the transtheoretical model. In: World Social Marketing Conference, Brighton, UK, 29-30 September, 2008.

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Publisher's URL: http://www.tcp-events.co.uk/wsmc/


Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:transtheoretical model
Faculty/Department:Faculty of Business and Law > Department of Business Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Department of Business and Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Bristol Social Marketing Centre
ID Code:14197
Deposited By: A. print Clarke
Deposited On:11 Apr 2011 11:18
Last Modified:22 Nov 2012 15:47

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