Parental attitudes towards food advertising to children and their impact on attitudes towards regulatory measures: A comparative study of New Zealand and Belgium

Dens, N., De Pelsmacker, P. and Eagle, L. (2006) Parental attitudes towards food advertising to children and their impact on attitudes towards regulatory measures: A comparative study of New Zealand and Belgium. In: International Conference on Research in Advertising (ICORIA), Bath, UK, 30th June - 1st July, 2006.

Full text not available from this repository

Publisher's URL: http://www.icoria.org/conference2006/


Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:parental attitudes, food advertising, children, impact, regulatory measures, comparative study, New Zealand, Belgum
Faculty/Department:Faculty of Business and Law > Department of Business Management
ID Code:14204
Deposited By: A. Clarke
Deposited On:11 Apr 2011 12:02
Last Modified:12 Aug 2013 08:05

Request a change to this item

Copyright 2013 © UWE better together