The children-nutrition-marketing ethics conundrum: The efficacy of proposed bans and restrictions on advertising to children

Eagle, L., De Bruin, A. and Bulmer, S. (2003) The children-nutrition-marketing ethics conundrum: The efficacy of proposed bans and restrictions on advertising to children. In: Academy of Marketing Science World Marketing Congress, Perth, Australia, June, 2003.

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Publisher's URL: http://www.ams-web.org/displaycommon.cfm?an=2


Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:children, nutrition, marketing, ethics, ban, restriction, advertising, children
Faculty/Department:Faculty of Business and Law > Department of Business Management
ID Code:14225
Deposited By: A. Clarke
Deposited On:11 Apr 2011 15:26
Last Modified:12 Aug 2013 08:05

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