Advertising (Case Study)

Eagle, L. (2005) Advertising (Case Study). In: Summers, J. and Gardner, M. , eds. (2005) Essentials of Marketing. Melbourne: Thompson Learning.

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Publisher's URL: http://edu.cengage.co.uk/

Item Type:	Book Section
Uncontrolled Keywords:	advertising, case study, marketing
Faculty/Department:	Faculty of Business and Law > Department of Business Management ~Pre-2012 Faculty Structure > Faculty of Business and Law > Department of Business and Management ~Pre-2012 Faculty Structure > Faculty of Business and Law > Bristol Social Marketing Centre
ID Code:	14303
Deposited By:	A. Clarke
Deposited On:	13 Apr 2011 13:11
Last Modified:	22 Nov 2012 15:47

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