Advertising (Case Study)

Eagle, L. (2005) Advertising (Case Study). In: Summers, J. and Gardner, M., eds. (2005) Essentials of Marketing. Melbourne: Thompson Learning.

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Publisher's URL: http://edu.cengage.co.uk/


Item Type:Book Section
Uncontrolled Keywords:advertising, case study, marketing
Faculty/Department:Faculty of Business and Law > Department of Business Management
ID Code:14303
Deposited By: A. Clarke
Deposited On:13 Apr 2011 13:11
Last Modified:12 Aug 2013 08:05

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