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Advertising effectiveness awards: Creating value for advertisers: Inaugural award winners case studies

Duffy, M. F. and Eagle, L. (eds) (1997) Advertising effectiveness awards: Creating value for advertisers: Inaugural award winners case studies. Auckland, New Zealand: Profile Publishing. Available from: http://eprints.uwe.ac.uk/14307

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Item Type:Book
Uncontrolled Keywords:advertising, creating value, case studies
Faculty/Department:Faculty of Business and Law > Department of Business Management
ID Code:14307
Deposited By: A. Clarke
Deposited On:13 Apr 2011 13:44
Last Modified:07 Nov 2016 09:40

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