Charity marketing - Targeting the likely donor

Sargeant, A. print and Kaehler, J. print (1996) Charity marketing - Targeting the likely donor. Journal of Database Marketing and Customer Strategy Management, 4 (2). pp. 116-126. ISSN 1741-2439

Full text not available from this repository

Publisher's URL: http://www.palgrave-journals.com/dbm/index.html


Item Type:Article
Uncontrolled Keywords:charity, marketing, donor
Faculty/Department:Faculty of Business and Law
~Pre-2012 Faculty Structure > Faculty of Business and Law
ID Code:14364
Deposited By: H. print Carey
Deposited On:21 Apr 2011 07:23
Last Modified:22 Nov 2012 15:47

Repository Staff Only: item control page
Copyright 2013 © UWE better together