Arts marketing a classification of U.K. theatre audiences

Sargeant, A. (1997) Arts marketing a classification of U.K. theatre audiences. Journal Of Non-Profit and Public Sector Marketing, 5 (1). pp. 45-62. ISSN 1540-6997

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Publisher's URL: http://dx.doi.org/10.1300/J054v05n01_04


Item Type:Article
Uncontrolled Keywords:arts, marketing, classification, U.K., theatre, audiences
Faculty/Department:Faculty of Business and Law
ID Code:14366
Deposited By: H. Carey
Deposited On:21 Apr 2011 07:38
Last Modified:12 Aug 2013 08:05

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