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Fundraising communications: The role of experience in perceptions of media risk
West, D. and Sargeant, A. (1999) Fundraising communications: The role of experience in perceptions of media risk. International Journal of Nonprofit and Voluntary Sector Marketing, 4 (3). pp. 224-234. ISSN 1465-4520 Full text not available from this repository Publisher's URL: http://dx.doi.org/10.1002/nvsm.75
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