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Curricular content of the marketing component for nonprofit management programs: the practitioner perspective
Wymer, W. , Sargeant, A. and Scaife, W. (2008) Curricular content of the marketing component for nonprofit management programs: the practitioner perspective. Journal of Public Affairs Education, 14 (2). pp. 271-283. ISSN 1523-6803 Full text not available from this repository Publisher's URL: http://media.netpub.net/clientnet/pdf_files/JPAE-V...
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