Adrian Sargeant
Marketing for nonprofit organizations
Sargeant, Adrian
Authors
Contributors
M.J. Baker
Editor
S.J. Hart
Editor
Citation
Sargeant, A. (2008). Marketing for nonprofit organizations. In M. Baker, & S. Hart (Eds.), The Marketing Book (526-550). London: Butterworth Heinemann
Publication Date | Jan 1, 2008 |
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Peer Reviewed | Not Peer Reviewed |
Pages | 526-550 |
Book Title | The Marketing Book |
ISBN | 9780750685665 |
Keywords | marketing, nonprofit organizations |
Public URL | https://uwe-repository.worktribe.com/output/1021717 |
Publisher URL | http://www.elsevierdirect.com/product.jsp?isbn=9780750685665 |