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Marketing for nonprofit organizations

Sargeant, Adrian

Authors

Adrian Sargeant



Contributors

M.J. Baker
Editor

S.J. Hart
Editor

Citation

Sargeant, A. (2008). Marketing for nonprofit organizations. In M. Baker, & S. Hart (Eds.), The Marketing Book (526-550). London: Butterworth Heinemann

Publication Date Jan 1, 2008
Peer Reviewed Not Peer Reviewed
Pages 526-550
Book Title The Marketing Book
ISBN 9780750685665
Keywords marketing, nonprofit organizations
Public URL https://uwe-repository.worktribe.com/output/1021717
Publisher URL http://www.elsevierdirect.com/product.jsp?isbn=9780750685665


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