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Eagle, L. and Chaimberlain, K. C. (2003) DTCA: Impacting demand and the demanding? Diverse perceptions from medical professionals. In: 8th International Conference on Corporate and Marketing Communications, London, UK, 2003., pp. 99-114 Available from: http://eprints.uwe.ac.uk/14869 Full text not available from this repository Publisher's URL: http://www.cmc-conference.com/
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