Banishing the battleship ladies! - The emergence of a new paradigm of corporate giving

Sargeant, A. and Stephenson, H. (1997) Banishing the battleship ladies! - The emergence of a new paradigm of corporate giving. In: Academy of Marketing Conference, Manchester, UK, July, 1997., pp. 903-916

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Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:corporate giving
Faculty/Department:Faculty of Business and Law
ID Code:14885
Deposited By: H. Carey
Deposited On:09 Jun 2011 11:54
Last Modified:12 Aug 2013 08:05

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