Multiple objectives in measuring the multidimensional concept of customer satisfaction

Eagle, L. , McDonald, R. C. and Lee, K. (1997) Multiple objectives in measuring the multidimensional concept of customer satisfaction. In: XXI ATEM/APPA conference, Sydney, Australia, September, 1997.

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Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:customer satisfaction
Faculty/Department:Faculty of Business and Law > Department of Business Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Department of Business and Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Bristol Social Marketing Centre
ID Code:14928
Deposited By: A. Clarke
Deposited On:10 Jun 2011 13:35
Last Modified:22 Nov 2012 15:48

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