Lynne Eagle
Review of Yeshin, A. (2006). Advertising. London: Thompson Learning
Eagle, Lynne
Authors
Citation
Eagle, L. (2008). Review of Yeshin, A. (2006). Advertising. London: Thompson Learning. Journal of Marketing Communications, 12(4), 321-322. https://doi.org/10.1080/13614530600963455
Journal Article Type | Article |
---|---|
Publication Date | Jan 1, 2008 |
Journal | Journal of Marketing Communications |
Print ISSN | 1352-7266 |
Publisher | Taylor & Francis (Routledge) |
Peer Reviewed | Peer Reviewed |
Volume | 12 |
Issue | 4 |
Pages | 321-322 |
DOI | https://doi.org/10.1080/13614530600963455 |
Keywords | Yeshin, advertising |
Public URL | https://uwe-repository.worktribe.com/output/1018184 |
Publisher URL | http://dx.doi.org/10.1080/13614530600963455 |