Legacy marketing: Just what is the potential?

Sargeant, A. (2002) Legacy marketing: Just what is the potential? In: Charities Aid Foundation Annual Conference , London, UK, November, 2002.

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Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:legacy, marketing, potential
Faculty/Department:Faculty of Business and Law
~Pre-2012 Faculty Structure > Faculty of Business and Law
ID Code:15019
Deposited By: H. Carey
Deposited On:16 Jun 2011 11:30
Last Modified:22 Nov 2012 15:49

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