Exploring brand values in the charity sector: Just what is the span of control?

Sargeant, A. and Hudson, J. (2003) Exploring brand values in the charity sector: Just what is the span of control? In: ARNOVA Conference , Denver, November, 2003.

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Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:brand values, charity sector
Faculty/Department:Faculty of Business and Law
~Pre-2012 Faculty Structure > Faculty of Business and Law
ID Code:15026
Deposited By: H. Carey
Deposited On:16 Jun 2011 11:52
Last Modified:22 Nov 2012 15:49

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