Direct to the consumer promotion of prescription drugs: Challenging doctor-patient relationships?

Eagle, L. (2001) Direct to the consumer promotion of prescription drugs: Challenging doctor-patient relationships? Working Paper. Massey University, College of Business, Department of Commerce , Massey, New Zealand.

Full text not available from this repository

Publisher's URL: http://www.massey.ac.nz/


Item Type:Monograph (Working Paper)
Uncontrolled Keywords:direct to the consumer, promotion, prescription drugs, doctor-patient relationship
Faculty/Department:Faculty of Business and Law > Department of Business Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Department of Business and Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Bristol Social Marketing Centre
ID Code:15201
Deposited By: A. Clarke
Deposited On:30 Jun 2011 08:35
Last Modified:22 Nov 2012 15:49

Repository Staff Only: item control page
Copyright 2013 © UWE better together