Inside the empty raincoat: Towards a globalized communication strategy

Eagle, L. and Kitchen, P. J. (2000) Inside the empty raincoat: Towards a globalized communication strategy. Working Paper. Massey University, College of Business Department of Commerce , Massey, New Zealand.

Full text not available from this repository

Publisher's URL: http://www.massey.ac.nz/


Item Type:Monograph (Working Paper)
Uncontrolled Keywords:global, communication strategy
Faculty/Department:Faculty of Business and Law > Department of Business Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Department of Business and Management
~Pre-2012 Faculty Structure > Faculty of Business and Law > Bristol Social Marketing Centre
ID Code:15208
Deposited By: A. Clarke
Deposited On:30 Jun 2011 09:15
Last Modified:22 Nov 2012 15:49

Repository Staff Only: item control page
Copyright 2013 © UWE better together