Social marketing in action: Geodemographics and heavy drinking

Powell, J. and Tapp, A. (2005) Social marketing in action: Geodemographics and heavy drinking. In: Academy of Marketing Annual Conference 2005, University of Dublin, UK, 10th July, 2005.

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Item Type:Conference or Workshop Item (Paper)
Uncontrolled Keywords:social marketing, heavy drinking
Faculty/Department:Faculty of Health and Applied Sciences > Department of Health and Social Sciences
ID Code:2499
Deposited By: H. Upload account
Deposited On:21 Jan 2010 13:09
Last Modified:17 Feb 2014 17:14

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