Relationship fundraising: How to keep donors loyal

Sargeant, A. (2001) Relationship fundraising: How to keep donors loyal. Nonprofit Management & Leadership, 12 (2). pp. 177-192. ISSN 1542-7854

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Publisher's URL: http://dx.doi.org/10.1002/nml.12204


Item Type:Article
Uncontrolled Keywords:fundraising, donor, commitment, charity
Faculty/Department:Faculty of Business and Law > Department of Business Management
~Pre-2010 Faculty Structure > Bristol Business School
~Pre-2012 Faculty Structure > Faculty of Business and Law > Department of Business and Management
ID Code:6417
Deposited By: R. Upload account
Deposited On:22 Jan 2010 15:12
Last Modified:22 Nov 2012 15:36

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