Future marketers: Future curriculum: Future shock?

Evans, M., Nancarrow, C., Tapp, A. and Stone, M. (2002) Future marketers: Future curriculum: Future shock? Journal of Marketing Management, 18 (5-6). pp. 579-596. ISSN 0267-257X Available from: http://eprints.uwe.ac.uk/6424

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Item Type: Article
Uncontrolled Keywords: marketing education, new marketing, data driven marketing, marketing research, strategic marketing, knowledge management, marketing's social responsibility, marketing research and information
Faculty/Department: Faculty of Business and Law > Department of Business Management
Depositing User: R. Upload account
Date Deposited: 22 Jan 2010 15:12
Last Modified: 05 Jan 2017 15:10
URI: http://eprints.uwe.ac.uk/id/eprint/6424


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