Evans, M., Nancarrow, C., Tapp, A. and Stone, M.
Future marketers: Future curriculum: Future shock?
Journal of Marketing Management, 18 (5-6).
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Publisher's URL: http://dx.doi.org/10.1362/0267257022683677
|Uncontrolled Keywords:||marketing education, new marketing, data driven marketing, marketing research, strategic marketing, knowledge management, marketing's social responsibility, marketing research and information|
|Faculty/Department:||Faculty of Business and Law > Department of Business Management|
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|Deposited On:||22 Jan 2010 15:12|
|Last Modified:||09 Oct 2013 16:21|
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