Daellenbach, K. and Carruthers, J.
Tackling discrimination: A social marketing case study.
Business Case Journal , 17 (1).
Available from: http://eprints.uwe.ac.uk/15520
Carruthers, J. and Daellenbach, K.
Lessons learnt: A case study of a social marketing project.
3rd Australian Non-profit & Social Maketing Conference, Newcastle, NSW, 10-11th August, 2006.
Available from: http://eprints.uwe.ac.uk/15563