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Number of items: 3.

Article

Dens, N., De Pelsmacker, P. and Eagle, L. (2008) Attitudes and behaviour of patients, doctors and pharmacists in New Zealand and Belgium towards DTCA of medication. Health Communication, 23 (1). pp. 45-61. ISSN 1041-0236

Conference or Workshop Item

Dens, N., De Pelsmacker, P. and Eagle, L. (2006) Attitudes and behaviour of patients, doctors and pharmacists in New Zealand and Belgium towards direct-to-consumer advertising of medication. In: Podnar, K. and Jancic, Z., eds. 11th International Corporate and Marketing Communications Conference, Ljubljana, Slovenia, 2006., pp. 287-296

Dens, N., De Pelsmacker, P. and Eagle, L. (2006) Parental attitudes towards food advertising to children and their impact on attitudes towards regulatory measures: A comparative study of New Zealand and Belgium. In: International Conference on Research in Advertising (ICORIA), Bath, UK, 30th June - 1st July, 2006.

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