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Number of items: 2.


Ng, I., Parry, G., Smith, L., Maull, R. and Briscoe, G. and Rolls-Royce (2012) Transitioning from a goods-dominant to a service-dominant logic: Visualising the value proposition of Rolls-Royce. Journal of Service Management, 23 (3). pp. 416-439. ISSN 1757-5818 Available from:

Kumar, V., Batista, L. and Maull, R. (2010) The impact of operations performance on customer loyalty. Service Science, 3 (2). pp. 158-171. ISSN 1935-6528 Available from:

This list was generated on Wed Nov 25 03:29:17 2015 GMT.


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