Browse by Creator
Number of items: 3.
Collins, K., Tapp, A. and Pressley, A. (2010) Social marketing and social influences: using social ecology as a theoretical framework. Journal of Marketing Management, 26 (13 & 1). pp. 1181-1200. ISSN 0267-257X
Pressley, A., Tapp, A. and Baugh, M. (2009) Report on wave 1 research: Marketing road safety amongst young males in deprived areas. Project Report. Dept for Transport and Bristol Council Road safety partnership.
Conference or Workshop Item
Tapp, A., Pressley, A. and Collins, K. (2011) Theory development in social marketing: the advantages of an ecletic approach. In: The 2nd World Non-Profit and Social Marketing Conference, Dublin, Ireland, 11th - 12th April, 2011.
This list was generated on Thu Dec 12 03:07:17 2013 GMT.