Browse by Creator
Jump to: Conference or Workshop Item
Number of items: 2.
Conference or Workshop Item
Young, B. M., De Bruin, A. and Eagle, L. (2001) Children, the medium and the message: Parental perceptions of advertising directed at children. In: 6th International Conference on Corporate and Marketing Communication, Belfast, UK, April, 2001.
Sargeant, A. and Young, B. M. (1998) He ain't heavy he's my donor: An empirical analysis of lifetime value in the voluntary sector. In: Researching the Voluntary Sector - NCVO, Loughborough, 1998.
This list was generated on Mon Jan 26 03:11:11 2015 GMT.