Items where School or Centre is "~Pre-2012 Faculty Structure > Faculty of Business and Law > Department of Business and Management" and Year is UNSPECIFIED

Eagle, L. (1990) Corporate advertising. Aukland: Aukland Institute of Technology.

Hughes, T. (1990) Quantifying the campaign performance- a case study. International Journal of Bank Marketing, 8 (6). pp. 30-34. ISSN 0265-2323