Items where School or Centre is "~Pre-2012 Faculty Structure > Faculty of Business and Law > Department of Business and Management" and Year is UNSPECIFIED

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Number of items: 50.

A

Allen, L., Eagle, L. and Rose, L. C. (2002) Economic implications of a tax on TV advertising: The New Zealand case. Marketing Bulletin, 13. pp. 1-12. ISSN 0113-6895

Allen, L., Eagle, L. and Rose, L. C. (2002) Economic implications of a tax on advertising: The New Zealand case. In: 53rd International Atlantic Economic Conference, Paris, France, 12th - 17th March, 2002.

Allen, L., Eagle, L. and Rose, L. C. (2002) Economic implications of a tax on advertising: The New Zealand case. In: 53rd International Atlantic Economic Conference, Paris, French, 12th - 17th March, 2002.

Arestis, P., Biefang-Frisancho Mariscal, I., Brown, A. and Sawyer, M. (2002) Explaining the Euro's initial decline. Eastern Economic Journal, 28 (1). pp. 71-88. ISSN 0094-5056

B

Biefang-Frisancho Mariscal, I. and Howells, P. (2002) Central banks and market interest rates. Journal of Post Keynesian Economics, 24 (4). pp. 569-585. ISSN 0160-3477

Broussine, M. and Fox, P. (2002) Rethinking leadership in local government: the place of 'feminine' styles in the modernised council. Local Government Studies, 28 (4). pp. 91-106. ISSN 0300-3930

Bulmer, S. and Eagle, L. (2002) Credulous or Critical? Children’s Reactions to Advertising. In: Australia, New Zealand Marketing Academy, Melbourne, Australia, 2002.

C

Case, P. and Selvester, K. (2002) Watch your back: Reflections on trust and mistrust in management education. Management Learning, 33 (2). pp. 231-247. ISSN 1350-5076

Cicmil, S. (2002) Change management: Some implications of the time dimension and relational dynamics. In: Change management - The Proceedings of the 7th ICIT Conference (International Conference on ISO 9000 and TQM), RMIT University, Melbourne, Australia, April, 2002.

D

Danford, A., Richardson, M. and Upchurch, M. (2002) Trade union strategy and renewal: the restructuring of work and work relations in the UK aerospace industry. Work, Employment & Society, 16 (2). pp. 305-327. ISSN 0950-0170

De Bruin, A. and Eagle, L. (2002) Regulating the medium and the message: Parental perceptions of television advertising directed at children. In: 7th International Conference on Corporate and Marketing Communications, Antwerp, Belgum, December, 2002., pp. 14-17

E

Eagle, L., Bruin, A. d. and Bulmer, S. (2002) Violence, values, and the electronic media environment. Corporate Communications: An International Journal, 7 (1). pp. 25-33. ISSN 1356-3289

Eagle, L. and Bulmer, S. (2002) Digital divides: Socio-economic considerations in marketing to children via new media. In: 2002 Australia and New Zealand Marketing And Communications Confrerence, Melbourne, Australia, December, 2002.

Eagle, L. and Chamberlain, K. C. (2002) Marketing communications implications of children’s new electronic media use. Discussion Paper. Massey University, College of Business, Department of Commerce, Massey University.

Eagle, L. and Chamberlain, K. C. (2002) A doctor's dilemma: does direct to the consumer promotion of prescription drugs change marketing communication channels and doctor-patient relationships? In: 7th International Conference on Corporate and Marketing Communications, Antwerp, Belgum, December, 2002., pp. 223-235

Eagle, L. and Chamberlain, K. C. (2002) A doctor’s dilemma: Does direct to the consumer promotion of prescription drugs change marketing communication channels and doctor-patient relationships? In: 7th International Corporate and Marketing Communications Conference, Antwerp, Belgum, April 2002.

Eagle, L., Chamberlain, K. C. and Zou, L. (2002) Direct to the consumer promotion of medication to retail pharmacists: A missing link in the debate. Discussion Paper. Massey University, College of Business, Department of Commerce, Massey, New Zealand.

Eagle, L., Chamberlain, K. C. and Zou, L. (2002) Enabling students to take a more pro-active role in the learning process. Discussion Paper. Massey University, College of Business, Department of Commerce, Massey, New Zealand.

Eagle, L., Chamberlain, K. C. and Zou, L. (2002) Practice nurses: Practically neglected in the DTC promotion of drugs debate. Discussion Paper. Massey University, College of Business, Department of Commerce, Massey, New Zealand.

Eagle, L. and De Bruin, A. (2002) Marketing communication implications of children's new electronic media use. In: 7th International Conference on Corporate and Marketing Communications, Antwerp, Belgum, December, 2002.

Eagle, L. and De Bruin, A. (2002) The children-nutrition-marketing ethics conundrum: Identifying the issues. Discussion Paper. Massey University, College of Business, Department of Commerce, Massey, New Zealand.

Eagle, L. and Hunt, L. M. (2002) Matching marketing education and information technology to teaching/learning outcomes. In: 2002 Australia and New Zealand Marketing And Communications Confrerence, Melbourne, Australia, December, 2002., pp. 701-708

Eagle, L., Hunt, L. M. and Kitchen, P. J. (2002) Balancing marketing education and information technology: Matching needs or needing a better match? Discussion Paper. Massey University, College of Business, Department of Commerce, Massey, New Zealand.

Eagle, L. and Kitchen, P. J. (2002) Direct to the consumer promotion of prescription drugs: A review of the literature and the New Zealand experience. International Journal of Medical Marketing, 2 (4). pp. 293-310. ISSN 1469-7025

Eagle, L. and Kitchen, P. J. (2002) Toward a globalized communications strategy: Perceptions from New Zealand. Marketing Intelligence and Planning, 20 (3). pp. 174-184. ISSN 0263-4503

Evans, M., Nancarrow, C., Tapp, A. and Stone, M. (2002) Future marketers: Future curriculum: Future shock? Journal of Marketing Management, 18 (5-6). pp. 579-596. ISSN 0267-257X

F

Fleetwood, S. (2002) Boylan and O'Gorman's causal holism: A critical realist evaluation. Cambridge Journal of Economics, 26 (1). pp. 27-45. ISSN 0309-166X

G

Ghobadian, A. and O'Regan, N. (2002) The link between culture and strategy in manufacturing SMEs. Journal of General Management, 28 (1). pp. 37-56. ISSN 0306-3070

Grisoni, L. (2002) Theory and practice in experiental learning in higher education. The International Journal of Management Education, 2 (2). pp. 40-52. ISSN 1472-8117

Grisoni, L. and Miller, C. (2002) Modernisation and the leadership of change: A case of child-like dependency and critical parenting? Local Governance, 28 (3). pp. 213-222. ISSN 1464-0899

H

Harris, J. and Marandi, E. (2002) Gendered dynamics of relationship marketing: an initial discussion of the health and fitness sector. Managing Leisure - An International Journal, 7 (3). pp. 194-200. ISSN 1360-6719

Hughes, T. (2002) Implementing CRM and e-commerce: does the marketing concept provide a missing link? In: Academy of Marketing Conference, Nottingham, UK, July, 2002.

Hughes, T. (2002) Marketing principles in the application of e-commerce. Qualitative Market Research: An International Journal, 5 (4). pp. 252-260. ISSN 1352-2752

Hughes, T. (2002) The implications of e-commerce. In: Foss, B. and Stone, M., eds. (2002) CRM in financial services. Kogan Page, pp. 123-135. ISBN 9780749436964

Hughes, T. and Stone, M. (2002) The implications of e-commerce for strategy. Journal of Financial Services Marketing, 6 (4). pp. 379-390. ISSN 1363-0539

Hunt, L. M., Eagle, L. and Shergill, G. (2002) A doctor's dilemma: Does direct to the consumer promotion of prescription drugs change marketing communication channels and doctor-patient relationships? Discussion Paper. Massey University, College of Business, Department of Commerce, Massey, New Zealand.

Hunt, L. M., Eagle, L. and Thomas, M. T. (2002) Student resistance to ICT in education. In: International Conference on Computers in Education, Aukland, New Zealand, 3rd - 6th December, 2002.

Hutchings, I. M., Wang, P. Z. and Parry, G. (2002) An optical method for assessing scratch damage in bulk materials and coatings. Contributions of surface engineering to modern manufacturing and remanufacturing. pp. 24-29.

K

Kähler, Jürgen and Sargeant, A. (2002) The size effect in the administration costs of charities. European Accounting Review, 11 (2). 215 - 243. ISSN 0963-8180

L

Lloyd, J. (2002) Consumers, like elephants never forget: what really affects consumers’ responses to brand repositioning strategies? In: Academy of Marketing Conference, Nottingham, UK, 2002.

M

Maclean, M. (2002) Economic Management and French Business: From de Gaulle to Chirac. Basingstoke and New York: Palgrave Macmillan. ISBN 9780333761489

Mearman, A. (2002) To what extent is Veblen an open-systems theorist? Journal of Economic Issues, 36 (2). pp. 573-580. ISSN 0021-3624

Morey, Y. (2002) Rep/hairing the ‘Natural’: Black hair and identity in post-apartheid South Africa. In: National Women's studies network association conference, Las Vegas, Nevada, 2002.

O

O’Regan, N. (2002) Market share: the conduit to future success? European Business Review, 14 (4). pp. 287-293. ISSN 0955-534X

O’Regan, N. and Ghobadian, A. (2002) Effective strategic planning in small and medium sized firms. Management Decision, 40 (7). pp. 663-671. ISSN 0025-1747

O’Regan, N. and Ghobadian, A. (2002) Formal strategic planning: The key to effective business process management? Business Process Management Journal, 8 (5). pp. 416-429. ISSN 1463-7154

S

Saad, M. ed, Cicmil, S. and Greenwood, M. (2002) Technology transfer projects in developing countries - furthering the project management perspectives. International Journal of Project Management, 20 (8). pp. 617-625. ISSN 0263-7863

Saad, M. ed, Jones, M. and James, P. (2002) A review of the progress towards the adoption of supply chain management (SCM) relationships in construction. European Journal of Purchasing and Supply Management, 8 (3). pp. 173-83. ISSN 0969-7012

Simpson, P., French, R. and Harvey, C. (2002) Leadership and negative capability. Human Relations, 55 (10). pp. 1209-1226. ISSN 0018-7267

T

Tapp, A. and Clowes, J. (2002) From "carefree casuals" to "professional wanderers": Segmentation possibilities for football supporters. European Journal of Marketing, 36 (11/12). pp. 1248-1269. ISSN 0309-0566

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