Items where School or Centre is "Faculty of Business and Law" and Year is 1999

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Number of items: 37.

B

Beech, J., Chadwick, S. and Tapp, A. (1999) English Premier League football clubs: Have they seized their opportunities? In: Proceedings of the 1999 European Association of Sport Management Conference EASM, Thessaloniki, Greece , June, 1999., pp. 23-26

C

Chadwick, S., Tapp, A. and Beech, J. (1999) Considerations for U.K. football clubs intending to use the internet as a marketing tool. In: 12th International Bled Electronic Commerce Conference, Bled, Slovenia, 7th - 9th June, 1999.

Cicmil, S. (1999) Implementing organisational change projects: Impediments and gaps. Strategic Change, 8 (2). pp. 119-129. ISSN 1099-1697

Cicmil, S. (1999) An insight into management of organisational change projects. Journal of Workplace Learning, 11 (1). pp. 5-15. ISSN 1366-5626

Cicmil, S. and Terziowski, M. (1999) Total quality in project management: Towards an integrated concept. In: Sumanth, D., Werther, W. and Takala, J., eds. 8th ICPQR Conference (International Conference on Productivity and Quality Research), Vaasa, Finland, June, 1999., pp. 344-358

Collis, R. and Tapp, A. (1999) Copycat branding in UK FMCG sectors: the extend of perceptual brand confusion and the factors wich impact upon it. In: Academy of Marketing conference , Stirling, 6th - 9th, July 1999.

F

Fleetwood, S. (1999) Clarifying Marx’s theory of money. In: Smithin, J., ed. (1999) What Is Money? London: Routledge. ISBN 9780415407076

Fleetwood, S. (1999) The inadequacy of mainstream theories of trade unions. Labour, 21 (6). pp. 445-480. ISSN 1121-7081

French, R. and Simpson, P. (1999) ‘Our best work happens when we don’t know what we’re doing’. Discuss. Socio-Analysis, 1 (2). pp. 216-230. ISSN 1442-4444

G

Greenwood, M. and Cicmil, S. (1999) RAMP: Risk Analysis and Management for Projects. Risk Management, 1 (4). pp. 63-64. ISSN 1460-3799

N

Nancarrow, C., Tiu Wright, L. and Alakoc, B. (1999) Top gun fighter pilots provide clues to more effective database marketing segmentation: The impact of birth order. Journal of Marketing Management, 15 (6). pp. 449-462. ISSN 0267-257X

S

Sargeant, A. (1999) Charitable giving: Towards a model of donor behaviour. Journal of Marketing Management, 15 (4). pp. 215-238. ISSN 0267-257X

Sargeant, A. (1999) Direct marketing. In: Blois, K., ed. (1999) The Oxford Textbook of Marketing. Oxford: Oxford University Press. ISBN 9780198775768

Sargeant, A. (1999) Donor retention: Just why do donors stop giving? In: ICFM Tenth Aunnual Conference, Brimingham Metropole, 1999.

Sargeant, A. (1999) Investigating charity-donor relationships: why do individuals stop giving? In: 5th Annual Research in the Voluntary Sector Conference, NCVO, City University, London, 1999.

Sargeant, A. (1999) Marketing management for nonprofit organisations. Oxford: Oxford University Press. ISBN 9780198775676

Sargeant, A. (1999) Modelling donor attrition: Why do individuals stop giving? In: Annual ARNOVA Conference , Washingon D.C., 1999.

Sargeant, A. (1999) Nonprofit marketing: The defence of a discipline (Editorial). International Journal of Nonprofit and Voluntary Sector Marketing, 4 (1). pp. 4-7. ISSN 1465-4520

Sargeant, A. (1999) Should the sector step back and ask why it needs to market itself? In: NCVO Marketing the Future Conference , London, 1999.

Sargeant, A. (1999) Why do donors give? In: ISFM Tenth Annual Conference, Birmingham Metropole, 1999.

Sargeant, A. (1999) Why do donors stop giving? Professional Fundraising , Septem. pp. 12-14.

Sargeant, A., Foreman, S. and Liao, M. (1999) Horses for courses: Market versus societal orientation in the nonprofit sector. In: Academy of Marketing Conference, Stirling , 1999.

Sargeant, A. and Kaehler, J. (1999) Returns on fundraising expenditures in the voluntary sector. Nonprofit Management and Leadership, 10 (1). pp. 5-19. ISSN 1048-6682

Sargeant, A. and McKenzie, J. (1999) The lifetime value of donors: Gaining insight through CHAID. Fundraising Management, March. pp. 22-27.

Sargeant, A. and Mohamad, M. (1999) Business performance in the UK hotel sector - Does it pay to be market oriented? Service Industries Journal, 19 (3). pp. 42-59. ISSN 1743-9507

Sargeant, A. and Msweli, P. (1999) Network marketing in South Africa: An exploratory study of consumer perceptions. Journal of International Consumer Marketing, 11 (3). pp. 51-66. ISSN 0896-1530

Sargeant, A., West, D. and Ford, J. B. (1999) Charitable giving towards a model of donor behaviour. In: AMA Summer Educators Proceedings , San Francisco , 1999., pp. 95-96

T

Tapp, A. (1999) Direct marketing communications. In: Picton, D. and Broderick , A., eds. (1999) Integrated marketing communications. FT Pitman (Pearson). ISBN 9780273625131

Tapp, A. (1999) Strategic marketing plan. Working Paper. Coventry City FC.

Tapp, A., Beech, J. and Chadwick , S. (1999) The culture of collecting: An opportunity for football clubs. Journal of Database Marketing and Customer Strategy Management, 6 (3). pp. 253-266. ISSN 1741-2439

Tapp, A., Chadwick, S. and Beech , J. (1999) Surf when you're winning; the use of web sites in football club marketing. In: Academy of marketing conference, Stirling, U.K., 6th-9th July, 1999.

Tapp, A. and Clowes, J. (1999) Market segmentation in football clubs: an empirical investigation. In: Proceedings of the European Association of Sport Management Conference EASM, Thessaloniki, Greece,, June, 1999., pp. 66-73

Tapp, A. and Clowes, J. (1999) The role of database marketing in football clubs: A case study of Coventry City F.C. Journal of Database Marketing and Customer Strategy Management, 6 (4). pp. 339-355. ISSN 1741-2439

Tapp, A. and Clowes , J. (1999) Using database marketing to deliver relationship strategies with supporters: A case study of a Premier League football club in the United Kingdom. In: Academy of marketing conference , Stirling, 6th - 9th, July 2009.

Tapp, A., Lindsay, G. and Sorrell , R. (1999) Towards a branding framework for cause, funding and need oriented charities. Journal of Marketing Communications, 5 (1). pp. 39-51. ISSN 1352-7266

W

West, D., Miciak, A. and Sargeant, A. (1999) Advertiser risk-orientation and the opinions and practices of advertising managers. International Journal of Advertising, 18 (1). pp. 51-71. ISSN 0265-0487

West, D. and Sargeant, A. (1999) Fundraising communications: The role of experience in perceptions of media risk. International Journal of Nonprofit and Voluntary Sector Marketing, 4 (3). pp. 224-234. ISSN 1465-4520

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